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Course Descriptions

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for a more complete list of course information!

Classical Greek I

Ancient Greek I introduces students to elementary aspects of the ancient Greek language: phonetics, listening, reading and writing comprehension. Students will learn essential vocabulary while developing an understanding of the grammar and structure of the language. At the same time, they will become familiar with some cultural points of the country, its mythology, literature and history. During the second half of the semester the students will also be introduced to selected original texts.

Classical Greek II

Ancient Greek II introduces students to elementary aspects of the ancient Greek language: listening, reading and writing comprehension. Students will learn essential vocabulary while developing an understanding of the grammar and structure of the language. At the same time, they will become familiar with some cultural points of the country, its mythology, literature and history. Throughout the semester the students will also be introduced to selected original texts from the Histories of Herodotus

Elementary Modern Greek I

Greek 101 introduces students to all aspects of the Greek language: listening comprehension, speaking, reading and writing. Students will learn the vocabulary that is necessary for daily communication while developing an understanding of the grammar and structure of the language. At the same time they will become familiar with some cultural points of the country (greeting, ordering food etc).


Myth is a complex cultural phenomenon that can be approached from a number of viewpoints. In general, myth is a narrative that describes and portrays in symbolic language the origin of the basic elements and assumptions of a culture. Mythic narrative relates, for example, how the world began, how humans and animals were created, and how certain customs, gestures, or forms of human activities originated. Almost all cultures possess or at one time possessed and lived in terms of myths. Myths differ from fairy tales in that they refer to a time that is different from ordinary time (see Folktales). The time sequence of myth is extraordinary—an “other” time—the time before the conventional world came into being. Because myths refer to an extraordinary time and place and to gods and other supernatural beings and processes, they have usually been seen as aspects of religion. Because of the all-encompassing nature of myth, however, it can illuminate many aspects of individual and cultural life.

Elementary Modern Greek II

With Elementary Modern Greek II the students can further improve their listening, speaking and reading skills, and learn more vocabulary. They listen to interviews and talks and read longer texts taken from authentic sources. They participate in a range of activities such as discussions, meetings and talks (communicative context) in order to become more effective and confident communicators in Greek.  They can also review and expand their range of expressions for functions such as giving opinions, agreeing, giving advice and suggestions, making requests and offers.


At level 3 students are given the opportunity to revise basic structures and concepts   at the same time that new structures at more advanced level are introduced. New grammatical and syntactic structures are consolidated through the reading of more advanced texts from authentic sources such as the media, literary excerpts, professional and scientific articles from disciplines such as psychology, sociology, literature and language. Language learning is promoted by the direct use of language in both the spoken and written modes through specific activities designed or provided by the instructor.


In the first part of the course specific references will be made to the distinction between orality and literacy. The development and language of Modern Greek literature will occupy the following lessons.

The second part of the course will be based on the study of selected Greek poetry and prose, with emphasis on the idea of continuity in Modern Greek literature and modernism.


This course is divided into two parts: First the Language of Greece and second the Culture of Greece. It is a survey course covering the history of the Hellenic language from its very origin to the present. Introduces the student to the art and architecture of Greece, to folk beliefs, tales and songs, which are recognizable derivations from the Greek Mythology. Discovers the Greek Philoxenia (quest friendship) from the Homeric Age to the present, religious beliefs, ceremonies and culture, the land and the people of Greece


Modern Greek Studies course covering The Greek Theater is a survey course from its very origin to the present. The student is introduced to the history and   the development of an ancient Greek theater.

The student discovers the original religious use and the evolution of the art of acting in an ancient theater. The student discovers that the history of the Greek theater in classical times is the history of the development of a religious idea into a national, literary, and artistic event.  Explore the uses of a Greek Theater in a campus of a today American University.


Ancient Greek Theater I introduces students to elementary aspects of the Ancient Greek Theater: origins, space, audience, actors, the poets. Emphasis is given to the political background of Tragedy and Comedy. The students will study selected plays by Aeschylus and Sophocles in translation.


Ancient Greek Theater II focuses on the work of Euripides and Aristophanes. Emphasis is given to the political background of Tragedy and Comedy. The students will study selected plays by Euripides and Aristophanes in translation.


The course introduces the students to the origins of Greek rhetoric. Students will be introduced to the concept of rhetoric as it appears in Homer, to the development of the sophist movement and the acme of rhetoric in the classical period. Texts will be given in translation by the tutor.


The course is a survey of Byzantine Art in its historical evolution and its forms as they expressed themselves: architecture, wall paintings, mosaics, icons, manuscripts etc.  The course also investigates the special relationship of church and state in the Byzantine Empire. Such a relationship had a major influence in the development of Byzantine art, the clearest and most eloquent expression of Byzantine culture and civilization.


This in an introduction to the Art History of mainland Greece, Crete, Cycladic and all Aegean Islands

The class covers Minoan, Helladic & Cycladic, Mycenaean, Geometric, Archaic, 5th and 4th Century Classical, and Hellenistic Art.

Ancient Aegean Culture has a particularly important place within the European History and Art History from 3,300 BC because of its profound links to the origins of European Civilization.

Paintings, pottery of objects made from gold, silver and ivory, carved reliefs, textiles and architecture are discussed at this class.

The students learn the many different functions that this vast range of arts and artifacts served within the cultural and social context of the Eastern Mediterranean for more than 3,000 years.


Further develop foundation of painting: materials, techniques, form, space, organization, composition, color. Explore individual intuition and vision. Emphasis on visual form and principles rather than subject matter


Introduction to sculpture, three-dimensional thinking and vocabulary

Students learn techniques such as, additive and reductive methods, mold making, found object construction, etc. Presentation of correct tool usage and safety issues Studio practice, research, class discussions, slide lectures, field trips, and critique.


Concentrates on mixed media processes and the figure

Students learn a wide range of processes and formats such as: cold casting (resigns, plaster, construction, found object, wood, stone; installation, etc)


Assigned projects to develop basic forming and glazing skills, an understanding of visual form, and creative problem solving


Assigned projects emphasize visual expression and further develop forming and glazing skills associated with thrown forms and stoneware reduction glazes.

Ancient Greek Art: Vase Painting and Sculpture”

The course will focus on ancient Greek Art from the Early Iron Age (ca. 1100 B.C.) to the end of the Classical Period (ca. 330/20 B.C.) with particular reference to pottery, vase painting and sculpture.


This is an one credit class.

There are places you will visit either on the scheduled fieldtrips during the semester and/or during the week-long study tour to archaeological sites, museums, monuments, old churches, collections.


The course is a historical survey of Pre-Hellenic and early Hellenic history with a concentration to the Minoan and the Mycenaean civilizations. We will study phenomena such as the rise of the city states, the political structure of the Minoan and Mycenaean state, their architecture, society, religion, economy and burial rites. We will follow the historical evolution of the Mycenaean civilization to its zenith. We will study the Mycenaean presence outside Greece to the days of the Trojan War and Homer. The course will end with the final decline of the Mycenaean civilization and the so called “Dark Ages” of ancient Greek history.

Study of Ancient Eastern Mediterranean

The course is a study of the environmental changes, cultural characteristics, emergence and decline of cultures and populations, catastrophic phenomena and their impact in the decline or migration of populations, namely earthquakes, floods, volcano explosions, pests, extraterrestrial impacts, meteorites, comet impacts, etc. in the region of the Mediterranean through antiquity. Special themes cover the lost Atlantis, the Thera volcano catastrophe, the Minoan and Mycenaean civilization collapse, archaic-geology landscapes and ancient civilizations, the ancient Eliki, the Argolid cases, the Trojan War and the Scamandros landscapes, etc.


The aim of this course is to familiarize the students with the basic outline of the history of Greece from the archaic period until the rise of democracy. More specifically, the course will deal with the factors that enabled and assisted the crystallization of the democratic constitution in Greece.

The classes will be held in the form of lectures. However, dialogue with the lecturer is welcome and encouraged. There will also be the chance to use CD-ROMs, Videos and other facilities.

The geographical setting: the situation of Greece in the Eastern Mediterranean and the main features of its landscape.

The beginning of Classical Greek culture: The Geometric Period (10th to 8th century BC).

The first expansion of the Greeks and the creation of a monumental Greek art: The Orientalizing and Archaic periods (7th to 6th century BC).

The age of maturity: The Classical Period (5th and 4th century BC).

The second expansion of the Greeks and the spread of Greek culture to East and West: The Hellenistic Period (3rd to 1st century BC).

On site topics


A general introduction to the history and archaeology of Ancient Greece with a specific interest in the region of Macedonia

The students stay at the area of Dion and Aiani. During their stay, they will take responsibilities concerning digging procedures and will attend seminars concerning the study of the archaeological material and its interpretation.

The program is designed to provide a basic introduction to field Museum techniques at the important sites of Dion and Aiani in North Western Greece, within the context of ancient Macedonian history.

Guided field trips from Dion and Aiani, will include visits to Vergina, Pella, Kozani, and Thessaloniki.

Except on field trip days, students will spend Monday to Friday from 9.00 am to 1.30 pm at the classroom/museum and at the neighboring archaeological sites.

Selected readings, e.g. from M. Joukowski: A complete manual of Field Archaeology, N.G.L. Hammond: The Miracle that was Macedonia, etc. will be assigned.

There will be several sort tests.


The visitor of the island of Rhodes today will be surprised at the weight that is given to the image of Rhodes during the Byzantine and medieval era’s. The impressive remains of Rhodes from those periods, still alive in the medieval town (The Old Town, as the locals know it) aid the cultivation of this interest. However, the acme of Rhodes was during the Hellenistic period (during the reign and after the death of Alexander the Great). The aim of this course is to introduce the students to the illustrious military, political and cultural supremacy of Hellenistic Rhodes.


The Hellenistic period is conventionally said to extend from the death of Alexander Great in 323 B.C. to the death of Cleopatra VII of Egypt in 30 B.C. The beginning of this story is marked by Alexander’s successful invasion of the Persian Empire and its end by the division of the Near and Middle East between Rome and the new Iranian-ruled kingdom of Parthia. For much of the intervening three hundred years the territory of the former Persian Empire was dominated by a series of Macedonian-ruled kingdoms in which Greeks and Greek culture enjoyed unprecedented pre-eminence. Art and literature flourished, the foundations of Western literary scholarship were laid, and Greek scientists formulated ideas of theories that would remain fundamental to work in a variety of fields until the Renaissance.


This is a general introduction to the history and archaeology of Byzantine Greece. It covers the geographic area of the Eastern Mediterranean from the fourth to the fifteenth century AD.

The course follows the history of the Eastern Roman Empire and its interaction with its surrounding area, Italy, North Africa and the Eastern Europe.

Deals with the History of the Empire during the following periods: From the founding of Constantinople at 324 AD, to the outbreak of the Iconoclastic Debate c. 720 AD.

This course covers from the end of the debate at 843 to the fall of Constantinople, 1204 to the crusaders of the Fourth Crusade.

From the recapture of Constantinople by the Greeks, 1264 to its fall to the Ottoman Turks in 1453

In the course are examined the social and economic conditions of the Byzantine State, its relations with neighboring states and peoples and the cultural and religious events inside the State.

Also examines the artistic material production of the Byzantine Empire.


The course provides a general introduction to the field of Underwater Archaeology, conveying what archaeological investigation seeks to accomplish, the ethics of archaeological investigation, and general practical principles of preliminary archaeological work underwater. The course introduces students to the material aspects of archaeology in the underwater environment, the changing technology of ship-building, submerged harbors, drowned cities, underwater cultural heritage management and archaeological museum displays. Archaeological evidence from the Mediterranean will be used to examine subjects as technological change, international trade, culture and seafaring sub-cultures.


The course is designed primarily for the needs of English speaking foreign university students with no knowledge of Modern Greek History.

It aims to present the main aspects of the history and society of Greece since the beginning of the nineteenth century, concentrating primarily on political developments.


This course surveys the legal philosophy, legal institutions, and laws of the great classical civilization of ancient Athens. Ancient accounts and literature provide the basis for a wide perspective of both substantive and procedural laws. In addition to traditional legal sources, readings also include selections based on a variety of ancient Greek authors, including Homer, Hesiod, Sophocles, Plato, Aristotle, and the Comedian Aristophanes. The course will address how social, religious, cultural, and political forces helped to shape ancient Athenian law.  Students will also consider how ancient Greek concepts of law and justice compare with modern American law.


Basic principles of International maritime and coastal law.  An integration of coastal zone, outer continental shelf, fisheries, marine pollution, and admiralty laws This course deal with the legal framework of shipping in general, safety at sea, construction of ships, master and crew, marine pollution, unexpected events during the sea voyage, shipping activities. Also, emphasis is given to the famous RhodianLaw of the Sea (ΝόμοςΡοδίων Ναυτικός -LexRhodia de iactu), one of the most important sources of Maritime Law  of all time and an academically sine qua non in the chain of the history of Maritime Law, mare liberum and mare clausum. The course follows a  narrative concerning important elements of the legal governing framework of shipping from the Ancient times, to modern Greek Maritime Law, the Shipping Law of the European Community and the United Nations. Basic principles of International marine and coastal law.  An integration of coastal zone, outer continental shelf, fisheries, marine pollution, and admiralty laws

Family Theory

The course aims at offering a presentation of the major theoretical underpinnings of the current family therapy schools. The course is divided in three thematic areas:

a)    Historical account of the family therapy theories. This part refers to the factors that that led social scientists to intensive research on family.

b)    Presentation of the underpinnings of General systems theory as the theoretical frame of all schools of family therapy.

c)    Presentation of the theoretical underpinnings of the basic schools of family therapy: Communication school of Palo Alto, Minutchin’s Structural school, Bowenean School and the latest inspired by social constructivism.

Analysis of family interaction will be presented through the projection of video tapes. Discussion groups will be organized after each projection.

General Psychology

The course offers a complete and contemporary summary of the facts and principles essential to an understanding of psychology. It embraces biological, cognitive, developmental, social-psychological and clinical paradigms which will help the student to understand and to think of the field of psychology both as a product and a process. It follows a systems approach in covering the various aspects of behavior and experience and presents psychology as both a science and a profession.

Developmental Psychology

The course examines the developmental changes that take place in the individual from conception through adolescence. It covers all aspects of the developing individual from physical and neural development to social and cognitive development and how these kinds of development complement each other. The course emphasizes the determinants of human growth and development that is the identification of determining factors that lead to changes in behavior and abilities, individual differences and deviant behavior such as mental deficiency, drug addiction and delinquency.


The course examines the primary issues and problems in educational psychology. It is designed to introduce psychological principles theories and methodologies to issues of teaching and learning in schools.  It includes topics related  to development, cognition, behavior, emotion, culture and environment. The focus of the course is to support how educators can apply the major theories to become better teachers and learners.


The educator, besides his/her teaching role, tries to facilitate growth and development to his/her students in many ways, such as help them acquire certain basic or more complex skills, help them work through traumatic events etc. The course will introduce the students to   various schools of thought (individual therapy, person centered, existential, behaviour therapy etc.), to the stages of counselling (the initial session, the facilitative relationship, goal identification and determination of counselling procedures, termination and follow up).  Special emphasis will be given to educational counselling   and the counselling procedures and/or strategies that be applied in a school setting.


The course reviews the historical development of the institution of special education in Greece. The aetiology and the symptoms of developmental dyslexia, attention deficit/hyperactivity disorders and other disorders of child psychopathology are examined. Special emphasis is given to the appropriate educational interventions for these disorders. The special role of the family and of the school, in the prevention of various learning and behavioural problems is pointed out.


New technological innovations gradually get incorporated in everyday educational practice and the future educator will certainly be asked to use a number of them during his teaching. The rapidly increasing capabilities of computers and their diminishing price, makes such innovations affordable to the educational community hitherto inaccessible to the average user. Focusing in future developments, the weight of the course falls not on technologies that are already well accepted, but in cutting-edge technologies that are expected to play an important role in the coming years, such as the 3D educational games, which are the subject of this course. Their role, as well as the role of games in general, is important in the process of knowledge acquisition, because this is done with a pleasant way for the learner. Software tools appeared that allow the development of educational games easily, quickly and with a level of quality comparable to professional applications. So, the course is an excellent opportunity for students to get acquainted in the process of developing 3D educational games.


The course examines how advanced ICT applications are used in the educational process. Specifically, it deals with 3D graphics, multiuser virtual environments and with the educational uses of Virtual Reality.

Virtual Reality is a technological development that significantly affects the ways we can enhance the learning process. The syllabus aims in the development of an in-depth understanding in the ways this can be achieved. The subject is approached both theoretically and practically. The major learning theories are analyzed, various types of software for the development of 3D applications is presented and examples of 3D educational applications are given. In the practical part, by using a relatively simple to use software, students have the opportunity to gain hands-on experiences while developing simple Virtual Reality educational applications.


This course aims to provide a comprehensive account of the main environmental discourses that influence the contemporary global politics of the environment. This course focuses on the international politics of global pollution, marine pollution, atmospheric pollution, tropical deforestation, and conservation.


The course on Environmental Resource Management is a series of seminar sessions aiming to address specific fundamental issues around Management of Natural Resources, Sustainable Development and Ecological Hazards. The course will be carried out in ten sessions. Environment, sustainability, the role of organizations, planning and managing resources and the environment, dealing with disasters, water, soil, air and finally energy are some of the important concepts that will be discussed within these sessions. There will also be reference on management and research generally. No previous knowledge around the topic is required, but if there is it will be taken into consideration. The sessions will involve mainly discussion around the topics under investigation.


The coastal zone is (i) a series of interacting sub-systems with uncertain boundaries (ii) a system with complex and poorly understood response to external forcing such as global sea level rise, and (iii) a system which is increasingly affected by anthropogenic use and management. Effective management of the coast therefore requires integration, development and application of knowledge from a wide range of disciplines including coastal scientists, ecologists, and socio-economicists.

This course introduces students to the coastal environment with particular emphasis on the understanding of how coast “works” and how anthropogenic activities affect the system. Finally it provides an introduction to coastal zone management in the context of environmental policy and natural resource management, with relevant test cases from the Mediterranean region.

Marine Ecology

To give an elementary background on marine life and marine processes. There is growing awareness of the society about the marine environment since it has been understood that the sea is a source of food, reservoir of minerals, the major oxygen suppliers, climate regulator and the ultimate dumping ground of human waste materials. This is why topics such as fisheries, Mari culture, pollution and mineral resources are included. Topics of general interest that is global warming, sea level change and marine law are also treated very briefly.

General Oceanography

This is a one-semester college-level introductory course in general oceanography. It covers the essentials of the four basic disciplines: physics, chemistry, biology and geology.

It also introduces into the concept of the multidisciplinary approach to the marine environment through the special topics and one example of a case study.

THE GREEK ENVIRONMENT: major physical and biotic features

This course offers an overview to the major features of the Greek environment, as part of the Mediterranean environment.

It will include aspects of geography and geology, vegetation, flora and fauna of terrestrial, marine, and wetland habitats, the relation of biotic with cultural elements, and an overview of the protected areas of the country.

Introduces the student on Greek Flora; Phytoplankton in Lakes, Reservoirs and Coastal Sea in Greece; Water Quality in Greece; The Biodiversity in Greece


This course will provide you with the skills and knowledge to participate in, and contribute to, our deepening understanding of the various fields of scientific investigation which constitute marine biology at the beginning of the 21st century. Central to this course is the observational and experimental study of selected aspects of the ecology, physiology and evolution of marine organisms. Through an introduction to history of the Oceanography, physical and chemical properties of the sea water (Physical Oceanography), we will deepen into classification of the marine environment in primary and secondary producers (Biological Oceanography), to zoogeography, benthos, biodiversity and the shore environment (Marine Ecology), to other aspects of biology such as nutrition, excretion respiration osmotic regulation (Marine Biology of organisms) and end with management issues. This requires application of various approaches ranging from lectures, to field measurements and laboratory work.

Though a combination of lectures, field trips and lab work the course shall give knowledge of the sea as a habitat together with its organisms and give an insight at, and understanding for, how sea resources can be used in a sustainable way.

Writing for Print

Lectures, analyses and classroom activities and/or tasks are based on authentic data from American and British newspapers and focus on the following:

Language varieties, newspaper language, the AP Stylebook

  • News and feature story writing.

  • Journalistic guidelines and techniques in relation to story structure(s), writing style(s), news values/criteria; cohesive devices, coherence.


Lectures, analyses and classroom activities/tasks are based on authentic data from local, network and satellite American and British channels and focus on the following:

  • News values/criteria; characteristics of broadcast news and feature story writing.

  • Story structure(s).

  • Tense, aspect, voice and lexical selections and their relation to the characteristics of immediacy, timeliness, directness; the role of cohesion and coherence.

  • Journalistic guidelines, conventions and techniques related to copy writing style.

  • Elements of phonology useful to anchoring.

Interviewing: Writing Personality Profiles for the Print Media

Lectures, analyses and classroom activities and/or tasks are based on authentic data from American and British newspapers and magazines and focus on the following:

  • Journalistic guidelines and techniques related to interviewing.

  • Linguistic, paralinguistic and extra-linguistic elements contributing to the establishment and maintenance of rapport between the interviewer and the interviewee.

  • The function and timing of various categories and/or types of questions and probes.

  • The role of paraphrasing and simplifying, and of (partial) quotations in profiles for the print media.

Interviewing: Talk, Interview and Discussion Programs

Lectures, analyses and classroom activities and/or tasks are based on authentic data from local, network and satellite American and British channels and focus on the following:

  • Journalistic techniques and guidelines involved in the “semi-scripted” type of televised talk, interview and discussion programmes.

  • Structural requirements; target audience gratifications.

  • Elements from Discourse and Conversation Analysis contributing to the establishment and maintenance of a near-native speaker conversational style.

  • Conversational routines in (mostly British) English.

Risk Communication & Globalization of Risk

This course aims to bring into focus the array of problems, risks, negative developments and challenges that face humanity as a whole, at a global and at a local level, notably, as regards the health of the environment and the attendant quality of life on the planet.

It presents and highlights the most recent issues and most enlightening decisions, measures, discourse, but also the problematics developed and submitted for public debate, about the endangered global place and space.

Television and Entertainment

Definition of Entertainment term. Television and Entertainment.

Light Entertainment. Types of TV entertainment programmes: serials, series, soap operas, talk shows, reality shows. Objectives, strategies and content analysis. TV reviews. Strategies employed for high ratings. Measuring TV viewing. Promotion of TV programmes. TV scenarios, comedy and drama. Creating and presenting scripts to TV stations. The lesson requires a number of essays on topics based on a particular reading list offered.

Structure of the Radio and Magazine Industry

This is a course designed to familiarize students with the language, style and terminology used in authentic texts drawn from specialized communication textbooks. Students are provided with the opportunity to practice both oral and written skills. Class time is spent on reading comprehension, language production, and vocabulary building (both general and specialized). The following inter-related areas are introduced: Radio: local stations, networks and syndicators, AM and FM, station formats, programming, economics. Magazine: types of magazines, production, free and paid circulation, distribution, and economics.

Electronic Mass Media Technology

Introduction to radio and television production fundamentals. Sound recording techniques and digital audio processing. Television studio lighting techniques, camera operation and non-linear editing. Radio and television stations, broadcasting and web-casting. The aims of the course are: To give students the essential knowledge of the technology and tools of production, to improve their technical judgment criteria for radio and television production evaluation, and to show them how to utilize the above to produce high quality radio and television programmes.


Travel Journalism and Communication

The course explores Travel as a constituent of the journalistic and communication process of public information, knowledge and engagement and as a civic awareness and social development issue. It focuses on the broadcast and print travel journalism and examines:

  • Travel Writing Genres and Types of Travel Articles

  • Foreign Language Travel Publications in Greece

  • Modesof Public Communication of Travel and Effective Communication Strategies and

  • The role of Travel Journalist and Communicator with the new communication tools (Social Media)

This course is ideal for students who would like to acquire knowledge of journalism and communication applied to travel.

News Sources and International News Organizations

The course aims to provide a general introduction to the historical development and contemporary features of news sources and international news organizations. In this context we examine, the global system of collecting, processing and distribution of news media ( at local, national and global level ) the concept of a changing communications environment and issues such as the management and access to information , the flow of information as well as information overload . The purpose of this course is to help students understand the nature of news in the age of new media and globalization and to highlight key issues that have to do with the promotion, management and distribution of news globally and locally.

Cultural and Creative Industries

The course introduces the students to the economics and politics of the production of culture focusing on the basic concepts about the cultural and creative industries. It examines these industries in terms of the theory about the production of culture and outlines their system and development in an environment where the boundaries among different industries are becoming blurred as communication, technology, entertainment, education, knowledge and information management, merge and acquire new forms. The course analyzes the development of the notion about the cultural industry into the concept about the creative industries, the debate on this development as well as its economic and political aspects, and the multifaceted importance of the various approaches. It also outlines the main features of the cultural and creative industries as well as of the goods and the services they provide.

Case Studies of Online Destination Advertising & Branding

The course is based on the analysis of a specialized corpus of posts and texts using the theoretical tools of Multimodality Theory, Multimodal Discourse Analysis Computer Mediated Discourse Analysis (CMDA or Discourse 2.0), and Destination Branding.

The underlying goal is to show:

  1. how in a computer-mediated communication environment –online– multimodality texts realize the fundamental systems of meaning that constitute a country’s culture;

  2. how a country positions itself via the choice of the combination of semiotic modes (i.e. writing, image & video), and

  3. how the grammar of language and the grammar of visual communication form a system of functional-semantic choices made to create messages that influence online audiences.

The Rise of a Digital Genre: Online Newspapers

In the late 1990s and early 2000s the Internet transformed from a specialized medium to a mass medium revelation. In the realm of this new medium the virtual newspaper emerged. But do we truly know this new “digital species”?

After analyzing the notion of genre the question arises how multimodality and genre are linked. The world of the World Wide Web gives access to a new communication setting and alters the context and configuration of meaning making. Therefore some important issues arise this course aims to embark on. Does the new medium actually mean the creation of a new genre? How can we define the fluid, shifting nature and the chameleon-like properties of digital genres?

Introduction to Modern Greek and Balkan History, 1804-1950

The Balkan region has been traditionally perceived as an area of “ancient hatreds” and indiscriminate violence. This class will offer a broad introduction to the history of Greece and the Balkans in the 19th and 20th centuries, and will attempt to deconstruct some misleading views and stereotypes of the area that resist to die a natural death. Within this framework, the class will examine the Ottoman rule in the Balkans, the emergence of the nation-states of Greece, Romania, Bulgaria, Yugoslavia and Albania, the role of the Great Powers in the region (mainly Russia and Britain) and the role of nationalism as an agent of violence and dislocation. The class will be based on discussion and debate and will seek to use the Balkans as a case study for the analysis of wider issues, such as the centrality of nationalism in modern history, the role of Christianity and Islam in the construction of collective identities, and the “ideological use of history” for the promotion of political and nationalistic projects.

Media Management

The aim of the course is to introduce students to the subject of business administration of mass media. The course includes four parts: in the first one, students are introduced to the principles of management as well to the objectives and purposes of media companies. The second part equips students with an understanding of the basic sectors within these organizations, the production area, the finance area, the area of marketing and the area of labor relations. The third part enables students to develop an understanding of the management of human resources. This unit provides the planning, the organizing, the leadership and the monitoring of employees. Finally in the fourth part the students will be introduced to the strategic management of mass media. This unit investigates the scanning of the main external and internal environment of mass media, the way of formulating a strategy, different strategies and the strategy of implementation and control.


Environmental Journalism in South-Eastern Europe

The course aims to examine main ecological issues in Greece Southeastern Europe. The purpose of this course is to teach students how report and write articles effectively about environmental issues and review topics of scientific importance of the area. Senior journalists and environmental experts are guest speakers. Students, also, go on field trips and have in-class discussion with representatives of ecological organizations and other environmental experts. They can also visit ecological food and wine producers and small agroturism enterprises. The core of the class consists of environmental news stories that students should prepare. For a final project each student will write an environmental article that will be published in a 16 pages printed ‘Green Newspaper’.


Television Production II – Live Shows


More details:

  • Live Informative Television Program

  • Live Entertaining Television Program

  • The production in front and behind the cameras, distribution of roles, the key factors of the production process.


Narrative design and interpretation of TV news discourse

The course motivates students to critically approach the TV news text-type as an instance of narrative transaction between journalists and their audience. Drawing on real TV news broadcast material (news stories, issue reports, feature stories etc) while at the same time exploring concepts of the main theories of narrative (semiotics, cognitive and transmedial narratology, sociolinguistic approaches) students acquire self-awareness concerning the processes involved in the production of their texts and come to appreciate the semiotic ingredients that build up a “good story”.


The Language of Social Media and its Applications

This seminar aims to look at users’ language practices in Social Media (SM), particularly Facebook and what these practices tell us about how language use varies according to the environments and contexts in which it appears. The purpose of the lessons is twofold. Firstly, by examining specific examples, we will endeavour to acquaint ourselves with some basic trends observed in the language of Social Media users. Secondly, we shall examine ways in which our findings could be applied, in order to enhance awareness of language variation and the problems that may be encountered in such a venture.


The purpose of this course is to introduce students to the dual nature of drama as written and performance text and to explore the pluralistic potential of theatre practice.

Theatre is presented as a multi-system which involves a combination of visual and performing arts and the cooperation of various human factors during the creative process from text to performance.

References to theories of drama and the stage will be used to illuminate and complete the definition of the genre. A selection of exemplary dramatic texts will provide the necessary material for analysis and discussion in class.


A major issue in theatre theory and practice has been the re-interpretation of the classics and the problem of authorship. The primary aim of this course is to encourage students to investigate fundamental questions related to the possible interactions between a classical text and its modern revival(s)/appropriation(s) across time. While reviewing the past and present scope of revival performances, we will explore the way this intercultural traffic affects every aspect of theatre.



The purpose of this course is to introduce students to the literacy genre of poetry and to the main critical vocabulary used in its analysis. The student will be introduced on how to approach a poem and how to construct a valid interpretation.



This is a survey course covering Greek Thought from its very origins in Homer in the 8th century BC to its conflict with the new Christian religious worldview of the 4th century AD.

This course will use three anthologies (Pre-Socratic, Plato, Aristotle) as reading texts.

The students will be introduced to:

Homeric Myths and Ionian Science; The problem of One and the Many; Man as the Problem; Plato on Moral Education; Plato on Knowledge and The Theory of Ideas;

Aristotelian Conception of Science; Aristotle on Forms, Motion and God;

Aristotle on the practical and the Poetic; After Aristotle.


To elaborate the theoretical perspectives discussed about Political Psychology.  To examine a range of individual and collective upholding of human political behavior in terms of its psychological, cognitive and social perspectives



An examination of Greek, Roman and early Judeo-Christian political ideas and institutions and their relevance to the present



The course is a historical survey of the entire evolution of Greek Art and Architecture throughout the Hellenic peninsula: Pre-Hellenic, Classical, Byzantine and Modern. Each era is covered by a professor with appropriate expertise. Each professor begins his/her segment with a historical and theoretical introduction of the topic, proceeding to hands on, on site study of the materials.


Effective public relations skills are essential to so much of the success in private enterprises and public organizations. Public relations aim to create a positive image and mutual and trustful relations between an organization and its stakeholders (e.g. customers, shareholders, public, and consumer groups).



The course is intended to provide an analytical examination of the legal environment of business, thereby enabling students to master the fundamental rules and principles thereof.

The indicative list of the course topics is as follows:

Introduction into business law; sales; credit; commercial paper; partnerships; corporations; crimes and torts; the resolution of private disputes; regulation of business.

Elements of European Community Law

This is a survey course of the history and development of United Europe. The course will explore the developing structure of UE: the Council, the Commission, the Parliament, the Court and other organizations. Special attention will be offered to the European legal system as well as the sources and the implementation of the European community law as it interacts with national legal orders of the countries members. Finally the course will investigate the formation of the European nationality as well as the external and international relationship of UE.

Labor Market Institutions and Human Resource Management in the EU and the USA

This is an introductory course in the management of work and the employment relationship in advanced countries. Throughout the course we consider the implications of continued changes in labor markets in advanced countries. The first part of the course provides an overview of the European labor markets, discussing developments in employment, wages and institutional environments.

In the second part we consider the environment that governs work within firms — wages, working conditions, ways of organizing work, and other human resource policies and practices – for managing people. In this part we explore several kinds of human resources systems. The course draws on the experience of firms from the European Union αnd North America.

European Union and the Greek Corporations

Having joined the European Monetary Union Greece has to meet the challenge of membership in a group of countries with fast moving economies and technological progress. Hence, the country’s firms are faced with the urgent need to adapt, rationalize and increase the effectiveness of their policies within the EU business environment.

This course explores the interaction between European business and their environment using up-to-date case studies. Drawing upon a range of disciplines including economics, organizational behavior, and business strategy, it explores how and why modern businesses behave as they do, and how and why the business environment is changing. A central theme of this course is the position of Greek corporations within the European Single Market.


International Economic Law & Law of International Transactions

This course is a general survey of the international economic system. The course explores the legal articulation of international economic order as well as its definition, scope and structure. It identifies the subjects and the sources of international economic law as well as the major institutions of it: WTO, International Monetary Fund, World Bank, etc.

Global Financial Management

This course is designed for students who wish to build upon the basic economic and financial principles they have acquired in the areas of economics and corporate finance. Emphasis is given to the challenges financial managers face in the dynamic and rapidly expanding field of international finance. Topics covered include international financial markets, multinational capital budgeting, cost of capital and capital structure of multinational corporations, long-­term and short-term asset and liability management, forecasting exchange rates, hedging of exchange rate movements, risk exposure, country risk analysis and an introduction to the international banking environment.

European Union: Institutions and Politics

The purpose of the course is to examine the history, structure, institutions, and the functioning of the European Union within a changing international environment.  Emphasis is given to the study of the EU political unification, in particular the area of foreign, security and defense policy.

International Relations and the Democratization in SE Europe

The course introduces the student to the characteristics of the Balkan system of states, since their independence and before World War II, during this war, and during the Cold War.  The course analyses the conditions of the transition of these states to market economy and western democracy institutions.  It focuses on the causes that led to the breakdown of the Balkan states system and the appearance of new state entities.  Ιt examines also the current relations and problems between the Balkan states, as well as the role of foreign powers in the region.  Finally, it presents the issues related to the Hellenic foreign policy.


European Economic Integration and Labor Market

The objective of this course is to provide analytical economic understanding on the economics of economic integration and in particular of European economic integration. Moreover, it plans to offer a blend of theory analysis and applications relating both to the European Union as a whole and to its constituent member

countries. In addition, the course aims, first, at understanding the characteristics as well as the functioning of the labor market and labor institutional framework in the context of the European Union and the workings of the Euro as common currency. In addition, the understanding of labor institutional framework will help students to assess the impact of economic integration on the labor market itself as well as on the process of business cycles in general.



The salient feature of this course is its long run perspective. A perspective which is shared among major historians such as Braudel and Hobsbawm and economic historians such as Kondratiev, Schumpeter, Rostow among others. In a preparatory stage we examine various key questions, such as the importance of economic history and the nature of economic problem, the new economic history, etc. Then we investigate questions of economic history of Greece in the context of international experience, such as the social character of the Greek Independence Revolution, the emergence of the new Greek state and the economic policies that were pursued, the agricultural question, the economic growth and the long depression of the late nineteenth century, the beginnings of industrialisation and the role of shipping industry, the development of monetary system and financial institutions, the economic crisis of 1930s and its consequences for the Greek economy.




The first part of the course provides a background of the developments concerning the business environment of the European Union and the United States, especially with reference to economic institutions in the EU formation of the European Union and the vision to set an alternative social paradigm to the American one (Growth and Stability Pact, the European Central Bank) and the

emergence of the flexible firm. The second part presents the debate about the historic experiment unfolding in Europe with the.



An analysis of human work behavior at the individual, interpersonal, team and organizational level

Emphasis is on the development of interpersonal competencies to allow individuals to effectively work as managers or professionals in the rapidly changing, team-oriented, culturally diverse and technologically integrated global climate facing modern organizations.



Internationalization and globalization of markets and economies are strengthened rapidly as the world approaches the middle of the second decade of the 21st century. As a result, Global Marketing Management is increasingly becoming an important part of an international firm’s business functions, involving customers, suppliers and government.

In order the students to better understand the practical aspects of all these issues, a number of real world case studies will be discussed and analyzed.



The primary objective of the course is improved understanding of operational problems and their strategic importance. The student should acquire a basic knowledge concerning the main problems facing operations managers in different manufacturing and service organizations, as well as a sufficient background on how to analyze these problems effectively. A second objective is to provide the student with the ability and opportunity to apply some of the techniques introduced in the “Decision Making” in the systematic analysis of operations management problems.

Thus, on completion of this course students should understand the need for:

  • Flexible and rapid response to customer requirements ;

  • A bridge across product design into manufacturing and service;

  • Improved inventory and materials flow;

  • Better quality of products and customer service;

  • More relevant operations performance measures.



Strategy is about how an organization sets about getting to where it wants to go.

It is about setting, pursuing and achieving its mission and objectives.

Students will be able to understand how organizations determine desired outcomes, understand the circumstances and events affecting these outcomes and the means of attaining them, decide upon actions that they intend to take, implement these desired strategies through a series of tactical moves and changes, evaluate progress and relative success.



The course will present an overview of the global environment where firms operate and it will investigate aspects relevant to business activities in international markets. The fundamental business functions will be studied taking into account the international dimension of the markets. Students will be exposed to all aspects of international business and will learn how to interpret international developments and evaluate their consequences for the firm and, therefore, its shareholders and its personnel and their families.



The course will investigate all these issues and analyze their importance for the international marketing manager. Their role in putting together an international marketing plan will be studied and discussed in detail.

Course  Objectives

1.  To prepare students for the issues and challenges of marketing in international markets.

2.  To endow students with knowledge and skills which enables them to recognize cultural, social, legal, economic, financial, political and environmental differences and then decide whether it is necessary to account for them in their firm’s marketing plans and tactics.

3.  Discuss the strategic elements involved in creating, sustaining and enhancing competitive advantage at the global market place.



The subject of this course is the study of the modern economy of the Black Sea region.  Upon completing this course, the students:

  • will have gained a very good knowledge of the economic, business and investment environment of the ten countries in the Black Sea region.

  • will have a good understanding of how the economy of the Black Sea region is compared with that of the European Union, USA and China, as well as with that in the Balkan and CIS regions.

  • will be able to evaluate the level of corruption, competitiveness, productivity and economic freedom in each country in the Black Sea region

  • will be able to evaluate the business environment in the Black Sea region and to identify investment opportunities and business advantages and disadvantages in each country in the region.

  • will be able to inform potential investors and entrepreneurs about business opportunities in the region, and to highlight comparative economic and business advantages and disadvantages in each country in the region.



The subject of this course is the study of the modern economy of the Balkan region.  Upon completing this course, the students:

  • will have gained a very good knowledge of the economic, business and investment environment of the thirteen countries in the Balkan region.

  • will have a good understanding of how the economy of the Balkan region is compared with that of the European Union, USA and China, as well as with that in the Black Sea and CIS regions.

  • will be able to evaluate the level of corruption, competitiveness, and economic freedom in each country in the Balkan region

  • will be able to evaluate the business environment in the Balkan region and to identify investment opportunities and business advantages and disadvantages in each country in the region.

  • will be able to inform potential investors and entrepreneurs about business opportunities in the region, and to highlight comparative economic and business advantages and disadvantages in each country in the region.



Brands constitute one of the most valuable assets of companies. Strong brands can influence consumers attitudes and purchase decisions by communicating the value of and providing a differentiation point for goods and services. Therefore, effective brand management is critical to maintaining the long-term profitability of companies.



At the end of the course, students will:

Understand the basic components and services that form a computer network.

Understand the underlying techniques, algorithms and protocols for network applications and packet routing.

Understand the basic concepts and challenges of network security and cryptography.

Understand the common security protocols and devices that are used for protecting information transmitted over public networks.


Business Communications

The nature and problems of individual, interpersonal and organizational communication in business. Various verbal techniques such as business presentations and writing will be developed and practiced for effective organizational and individual performance.


Managerial Economics

Economic decisions of particular interest to business firms, e.g., demand theory and forecasting; cost analysis and pricing policies.


Management and Organizational Behavior

A study of the role of manager with an emphasis on understanding the behavioral and administrative theories and concepts needed to succeed in contemporary organizations.  Topics covered in the course include motivation, leadership, managing teams, and teamwork.


Operations Management

Introduction to and development of the management functions in manufacturing and non-manufacturing organizations. A systems approach to the organizational environment, the basic operating functions, the problems and decisions a manager encounters and solution techniques and models. Computer application are included where appropriate.


Consumer Behavior and Strategy

Examination of consumer decision-making processes in the purchase, usage and disposal of goods, services and ideas. Emphasis on understanding consumption-related behaviors and the development and evaluation of marketing strategies intended to influence those behaviors. Particular focus on managing changes in consumption behavior.


Marketing Analysis and Decision Making

An applications course that covers the entire research process including problem identification, secondary and primary data collection, scaling techniques, survey questionnaire design, reliability and validity, experimental design, sampling, data analysis, and data communication.

Creativity and Innovation in Marketing

In an increasingly competitive global environment, successful marketing organizations have embraced creativity and innovation to enhance strategic adaptability.  Continuously developing new products, services, business models and strategies enhances competitive advantage.  This course begins with creativity as the starting point for innovation, exploring ways to enhance individual, team and organizational creativity as it pertains to marketing decisions and strategies.  Students engage in exercises and a project that concretize the creativity and innovation process in marketing activities.

Advertising and Promotions

Covers all areas of marketing promotion, including such topics as advertising, media selection, packaging and sales promotion. Offers basic skills and techniques to allow the student to enter careers in advertising or media.

Sales and Negotiations

An overview of skills and knowledge involved in individual selling and management of sales programs, including sales management theories and their applications.  Emphasis on both buyer and seller negotiation techniques.

Retailing and Logistics Management

Examination of the professional management of retail institutions and logistics from the perspective of a professional manager and an entrepreneur.  In terms of retailing content, includes a topical analysis of the retail mix; trade and site analysis; merchandise selection and display; services; store layout; promotional, pricing, and financial policies.  In terms of logistics content, includes ways to plan and manage supply chains, transportation, and distribution of goods and services.

Marketing Analytics

Emphasis on analyzing interactions of consumers, firms, and society. Focus on interpreting results.  Particular emphasis on analyzing data related to market response, customer segmentation, customer targeting, brand positioning, and pricing and promotion decisions.

Internet Marketing and Analytics

Emphasis on developing successful Internet marketing strategy based on quantitative and qualitative analysis of customer, competitors and channel members.  Incorporates online and offline communication media and hands-on experience with Internet applications.

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